A Hayekian local-knowledge explanation may justify the franchise model: independent franchisees with a residual claim on profits have stronger incentives and better local-market knowledge than salaried employees, so a manufacturer may earn more by 'giving away' profit to a franchisee than by vertically integrating—supported by Richard Smith's 1982 Journal of Law and Economics analysis of profit rates and residual claimancy.

causalpending

Speaker

Russ Roberts

Evidence Quote

you're gonna let the franchisee get really rich and you're willing to do that because you really want to incentivize him in a way you couldn't if he was your employee

Source

Michael Munger on Franchising, Vertical Integration, and the Auto Industry 06/22/2009EconTalk
Created: 6/17/2026, 10:31:26 AM

My Notes

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